How HG Insights’ Technology Intelligence Helped TD SYNNEX Deliver $100M Pipeline With $35M In Sales
TD SYNNEX is the leading global distributor and solutions aggregator for the IT ecosystem. The company’s unique position gives it the opportunity to lead as a solutions aggregator and an ideas aggregator. From thought leadership and global capabilities to technology subject matter experts and local market insights, TD SYNNEX empowers its customers to maximize the value of IT investments, demonstrate business outcomes and unlock growth opportunities.
User Feedback Video
In this video, Frank Corda, Business Development Manager at TD SYNNEX, explains how his team uses HG Insights to increase go-to-market productivity efforts for partners and vendors. Key highlights include how HG Insights’ Technology Intelligence was used to:
- Create a propensity to buy model
- Increase YOY sales by 50% for a partner
- Map end customer personas
- Deliver a $100M pipeline with $35M in sales